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The International Design Excellence Awards—also known as IDEA®—is a premier international design competition sponsored annually by the Industrial Designers Society of America (IDSA) and judged by renowned design experts from around the world. Top IDEA winners are featured in IDSA's INNOVATION Magazine: Yearbook of Excellence; IDSA.org; and global media outreach.
IDEA winners receive significant, international publicity and exposure. In contrast to many other design awards, most of the associated perks of winning an IDEA are included with your entry fee. In addition to our media partners' announcements of the winners, hundreds of print and online media networks pick up IDEA winners' stories each year. IDSA's annual Yearbook of Design Excellence, featuring in-depth coverage of the Gold winners and a complete listing of all honorees, is distributed to an international audience of design and business executives.
IDEA judging is based on the following criteria for design excellence. A winning design meets most of these criteria in a positive manner, category dependent.
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